Why You Need to Focus on Video Marketing in 2017 2016 saw a surge in the popularity of video as a content marketing format. From 360-degree videos to Facebook Live, marketers are responding to audiences’ shorter attention spans by making content more interactive and visual — and it’s paying off.

    Social Media Marketing Tips to keep you on the right track across all your social media campaigns Planning – As discussed previously, building a social media marketing plan is essential. Consider keyword research and brainstorm content ideas that will interest your target audience.

Let’s Talk Social Tuesday Tip: Facebook Live is still one of the BEST ways to get organic reach on your business page. The good news is Facebook is making Facebook Live easier to use. YAY! 1. You can now cross post your live videos to other pages and view comments and respond to comments from…

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