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Weichert Realtors – SPM We interviewed our client Missy Spore, co-owner of Weichert Realtors – SPM. They are continually growing their small business and we wanted to share with you how and why. We have been working with them for a while and truly believe in their company and team work.
Marketing to Millennials – 10 Things Every Company Must Know
1) “Millennial” represents a diverse body of individuals. As obvious as it may seem, it’s worth underlining that the trends of a demographic do not equal hard and fast rules. And millennials are exceptionally diverse, even in comparison to other generations. For example, 45% of millennial adults identify as Hispanic or non-white, compared to 39%…
Why do Real-estate Agents need virtual tours?
Truth, everyone may not click on virtual tours, but those that click on virtual tours are ones who are likely to buy a home. They are viewing virtual tours and using this information as part of their process to buy. It’s important to get it right. Everything is going mobile today, and that means virtual…
Stuck in the Middle: Marketing to Generation X
What is there to say about Generation X? Unlike the generations before and after, there isn’t a strong identity attached to those born between 1965 and 1980. As they reach middle age, this generation is truly caught in the middle of the battles between emerging and digital versus traditional and analog. With that said, marketing…
Our Interview with Matt Cox
Matt Cox, a Mortgage Loan Originator at Guaranty Trust Company, and BNI partner of ours talks about his job as a Mortgage Officer. Matt answers some questions we all need to know about mortgages and gives tips for moving forward with a mortgage. He also talks about our “Let’s Talk Social” lunch and learn that we…